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 | FSR Switchers Serve Personal Viewing Choices To Chicago Pizza Patrons
Woodland Park, NJ (March 3, 2010) -- Chicago Pizza and Sports Arena, Jacksonville, Florida’s premiere Sports Bar opened its doors during the first week of November 2009 to the delight of patrons determined to satisfy their palates and cheer on their favorite teams. The chain’s third, and largest restaurant in the northern Florida city installed FSR’s PathFinder Matrix Switcher to assure the greatest choice flexibility and highest signal quality for more than 100 high-definition TVs located throughout the establishment, including each table, the patio and rest rooms. Jan Sandri, president of FSR – manufacturer of audio and video switching, control products, and connectivity boxes – announced the Company’s participation in the project from headquarters in Woodland Park, NJ.
Working with First Coast Entertainment, a provider of commercial and residential audio-visual services, FSR supplied three 16 x 16 Pathfinder Matrix switchers to achieve a unique viewing dynamic. According to Gene Salano, First Coast president, “Sports bars typically have numerous TVs, some big, some small. What sets Chicago Pizza apart, however, is not the amount of TVs – although over 100 is quite a lot, but the ability to receive any sporting event on any screen at any time. Shows can be changed on the fly because of the FSR Pathfinders.”
The FSR HD Pathfinder Matrix Switcher family features Split Mode Switching that allows each color channel to be switched independently; settings are easily programmed from the unit’s front panel. Designed to accommodate an economically sensitive climate, one switcher can perform the duties of several units, and compatibility with future video types and resolutions guarantees longevity. The Pathfinder is the highest bandwidth and flattest matrix switcher on the market. The HD component and RGB models feature 600MHz@-3dB bandwidth with +/- 1.0 dB flatness to 300MHz to ensure unparalleled clarity and color fidelity.
Chicago Pizza has forty-eight 52” TVs divided between the inside of the establishment and the patio where diners overlook the St. John’s River. Sixty 26” models are mounted at each individual table to optimize entertainment options. Patrons can select any of sixteen DirectTV receiver feeds or any of the local cable channels, offering maximum flexibility. All signals are delivered in HD for greatest viewing enjoyment.
The brainchild of owner, operator Vic Comastro, Chicago Pizza originated in Chicago and moved south about 20-years ago, first to Atlanta, where five locations thrive, and then expanding to Jacksonville. The latest restaurant, Florida’s third, is situated at Jacksonville Landing.
“We’ve been in this business for 30 years, since Sports bars first emerged,” explained Comastro. “Having big TVs on each table, aside from our good food, is what separates Chicago Pizza from our competition. Everyone can watch what they want and that’s what’s really great about FSRs Pathfinder switchers; they change the channels to accommodate every table’s preference.
“Having a totally HD facility was also a huge consideration for us,” Comastro continued. “We could have done high-definition for a lot less money, but we needed to have the most pristine signal reach every TV. People come back because they can watch their favorite team on a TV that probably has better reception than they receive at home, even if they have HD. Here they can watch eight TVs at once and the clarity is perfect on all of them. Having the Pathfinders guarantee our customers a clean, clear picture.”
Comastro also worked with First Coast on his other Florida establishments so every location would have the same system driven by FSR Pathfinders. “It’s simple to work,” he continued. “Once a manager learns how to work one system, he can work them all.”
“The FSR piece brings a simplified solution to the project,” added Salano. “It’s one less headache if personnel need to be moved between restaurants.”
In addition to the FSR Pathfinder, Chicago Pizza also installed four FSR RGB DAs to ensure proper signal distribution.
“We have plans to build more!” concluded Comastro.
Contact FSR, Inc.
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