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ActiveLight named premier U.S. distributor for Barco Media | |
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POULSBO, WA (June 2, 2004) - Activelight, the leading value-added distributor of professional plasma and LCD display solutions, has been named a premier United States distributor of Barco Media's new line of professional grade, turnkey LED hardware and software solutions, the company announced today.
"ActiveLight will begin carrying Barco's digital signage products immediately, beginning with the Solaris LCD and LED product lines," said Brad Gleeson, president of ActiveLight. "As ActiveLight focuses on offering higher value-added products and a wider value stream of products to our growing digital signage customer base, the strategic fit with Barco Media's Solaris advanced display products is undeniable," Gleeson said. "Barco's reputation for product innovation and quality along with their history of industry leadership is legendary. The opportunity for ActiveLight and our customers represented by Barco's best-of-class display products is tremendous." Barco Media is widely recognized as a global leader in large LED digital signage displays that were, up to now, designed and built custom to each individual customer's requirement, Gleeson said. However, Barco Media recently developed and introduced complete turnkey, professional-grade hardware and software solutions that are competitively priced and easy to install. "We are very proud to have ActiveLight as an authorized Barco Media distributor and are excited about the opportunity to provide new and uniquely positioned end-to-end digital signage solutions to ActiveLight's dealer network," said Tod Gooch, national channel manager for Barco. "ActiveLight is an important and highly visible dealer resource for product, market and technical information regarding the digital signage business. Barco has a reputation for providing high-quality, value-added products and solutions, so creating a winning relationship with the top value-added distributor in the digital signage sector was a natural fit for us." Gooch said that as the demand for Barco Media products increased, it became necessary to selectively add an established, well-known distribution partner such as ActiveLight to improve the flow of information and to create a more accessible conduit to the digital signage dealer sales channel. Although the relationship is just beginning, Gleeson said the synergies between ActiveLight and Barco are very strong. "Barco's commitment of support as we build this business together has been incredible," he said. "ActiveLight's partnership with Barco is a critical component of our business strategy to help grow our customer's businesses." |
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