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36 Fujinon ENG-style HD Lenses to Capture Fox's Latest Mark Burnett Production, "Casino" |
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BURBANK, CA, January 15, 2004 — A full complement of Fujinon high definition
lenses have been chosen to equip each of 18 Panasonic VariCam cameras to be
used on the production of "Casino," a ground-breaking Fox reality show about
the new owners of a Las Vegas casino.
Bexel, a leading provider of professional video rental equipment with
facilities in eight major U.S. production markets, will equip the Casino
project with a full complement of video and audio production equipment,
including cameras, lenses, audio, support, field playback and down
conversion equipment. The rental to Mark Burnett Productions is valued at
more than $500,000.
The largest project ever created in the native 720P high definition format,
Casino — produced by Mark Burnett, creator of Survivor — will employ 18
Varicams, each equipped with both a Fujinon HA22x7.8BERM HD production zoom
and HA13x4.5BERM wide-angle zoom lens. In total, Bexel will provide at least
36 Fujinon lenses for the production of “Casino.”
The innovative program will be broadcast to Fox’s HDTV viewers in the 720P
format, also employing the 16:9 widescreen aspect ratio.
Production begins Jan. 19 on location in Las Vegas and extends for six
weeks. The Fox network broadcast is planned for the summer of 2004. The
story will follow the new owners of the Golden Nugget Hotel and
Casino—Timothy Poster and Thomas Breitling. The duo bought the casino with
money they earned from the sale three years ago of their Internet travel
agency, Expedia.
Casino will present over 13 episodes of the daily adventures that Poster and
Breitling encounter as they work to restore the Golden Nugget back into its
earlier status as a premiere Las Vegas resort.
“This is the largest, most challenging high definition project Bexel has
ever served, and we’re up for it with the best, field-proven equipment
available,” said Tom Dickinson, vice president and general manager of Bexel
Corp. “We feel Fujinon has the best high definition lenses for general
purpose, day-to-day shooting. When the DP and Mark Burnett Productions also
indicated a preference for Fujinon, there was no question which lenses would
be used on Casino.”
Dickinson said Fujinon’s HD lenses have already established a favorable
track record of performance at Bexel. “We love the Fujinon glass and have
used them on many shows, including sitcoms,” he said.
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